Q2 Innovation Map

Q2 Innovation Map: 7 Beacon Sectors Where Great Ideas Are Thriving APP DEVELOPMENT TRENDS Q2 2022

Q2 I NNOVATION MAP Are ideas welcome in your industry? It's easy to shut down new ideas: "This project is poorly outlined." "This initiative doesn't have a clear champion." "This feature has an unclear path to ROI." To mature into the market, transformative ideas must be constantly captured, championed, and rewarded. Industries that broadly foster entrepreneurial ideation become beacon sectors of innovation. At Crowdbotics, we have daily conversations with entrepreneurs, domain experts, and executives about how to bring their great ideas to life. This is the second report in our series, and it highlights sectors where we saw innovation thriving in Q2. The combination of legacy and emerging industries in this list might surprise you. If you'd like to see your idea showcased in our Q2 innovation map, get in touch with us about how you can lead the way in making your field a beacon sector of innovation. What's Inside 03 | Q2 Sectors Snapshot 11 | Consulting 05 | Q2 App Types Snapshot 12 | Entertainment & Lifestyle 07 | Education 13 | Construction 08 | Finance 14 | Q1 vs. Q2 Highlights 09 | Healthcare 15 | About Crowdbotics 10 | Transportation 2

Crowdbotics // Q2 Innovation Map Q2 Sectors Snapshot: App Volume In Q2 2022, we built or consulted on... The standout sector in Q2 was Entertainment, where we saw app volume 500+ new apps increase by almost 40% compared to Q1. In 58 different sectors Including 80 different app types The Transportation sector also increased dramatically in app volume from Q1 to Q2, App demand remained steady among all of growing by 125%. Continued pressure on the our top 15 sectors vs. Q1, with the exception global supply chain and high energy costs of Healthcare, which dropped by 13%, could drive further demand in this sector well perhaps due in part to waning worries around into Q3. COVID and less demand for virtual care apps. Q2 App Volume Q1 App Volume Entertainment Healthcare Consumer Technology & IT Transportation Education Finance Marketing E-Commerce Construction Sports Media Real Estate Food Hospitality 0 20 40 60 3

Crowdbotics // Q2 Innovation Map Q2 Sectors Snapshot: Average App Cost In Q1 2022, average app costs increased Apps built for Healthcare, Consumer, across nearly every sector, with the exception Technology, and Food also saw notable of E-Commerce, which decreased increases in average cost to build. dramatically. Average costs to build apps for the The average cost to build Real Estate and Hospitality, Construction, and Media Sports apps increased significantly in Q2 sectors remained close to the same as compared to reported costs in Q1 for both average costs reported in Q1. sectors. App Cost Q2 App Cost Q1 Real Estate Sports Consumer Healthcare Technology & IT Food Entertainment Transportation Education Finance Hospitality Marketing Construction E-Commerce Media $0 $25,000 $50,000 $75,000 4

Crowdbotics // Q2 Innovation Map Q2 App Types Snapshot: App Volume Nearly all of our top 15 app types remained at The most interesting trend seen in Q2 was at least the same volume that was seen in Q1. the presence of more data-driven applications within the top 20-25 apps we Notably, Ecommerce grew in volume helped produce for customers. between quarters, likely due to the fact that peak shopping season is quickly approaching. Business Intelligence, Performance Management, Accounting, Investment, Social Network app volume dropped slightly and Reporting all took spots just after the top 15 app types. We expect to see volume in Q2, but this remains the most common app increase in these areas as businesses refocus type that users build on Crowdbotics. efforts on profitable growth amid a possible economic downturn. App Type Q2 App Type Q1 Social Network E-Commerce Data Capture Coaching CRM Appointment Scheduler Directory Rideshare Communication Data Visualization Dating Business Intelligence Delivery Banking Content Management 0 10 20 30 40 5

Crowdbotics // Q2 Innovation Map Q2 App Types Snapshot: Average App Cost The cost to build all of our top 15 app types Inventory apps also increased in cost, as increased in Q2, reflecting more sophisticated more businesses look to develop apps that and powerful builds across the board. can compete with Amazon and other big players in the DTC space. Social Network apps are increasingly being built to cater to niche communities and those Communication apps more than doubled in most concerned with privacy. Advanced cost, again due to the need for more robust privacy features can be a cost driver here. privacy features within mission-critical production environments. Coaching apps are also becoming more expensive to build due to increased competition among digital coaching platforms. App Type Cost Q2 App Type Cost Q1 Social Network E-Commerce Data Capture Coaching CRM Appointment Scheduler Directory Rideshare Communication Inventory Management Dating Business Intelligence Delivery Banking Content Management $0 $25,000 $50,000 $75,000 6

CROWDBOTICS: Q2 INNOVATION MAP Education leans into niche communities The cost to build education apps has increased since Q1 as education moves beyond traditional learning environments and physical spaces. More practitioners and specialists are looking to position themselves as useful resources that people in niche communities can turn to when they need support. Trending in Q2: TRAINING & RESOURCES APP TRAINING & RESOURCES APP 01 FOR PARENTS OF AUTISTIC FOR PARENTS OF AUTISTIC Small business owners and educational CHILDREN CHILDREN specialists aim to use technology to reach Features: videos, content management system, more people scheduling, group chat Cost: $50,000 Niche communities are hungry for apps that give them support in the specific VIRTUAL WORKSHOPS FOR VIRTUAL WORKSHOPS FOR areas they care most about 02 BIRTHING PROFESSIONALS BIRTHING PROFESSIONALS Features: event calendar, livestreaming, content Experts in non-traditional fields of study management system, account creation meeting fresh market demand for alternative learning sources Cost: $35,300 2 1.5 1 0.5 0 t t r t t r y g k y e e n e n r t r n n t r e n n a i i n o o i i y i o e m e o v e e u s d t t i t t t a h a i t n b w l c a m n c m m p t c n t G e t e e P a e l a o e u g r m s n i g a i r o a C C W o d i e N a o C D o C c v l o a d f n t p r e a n e n i I a a p I P R c l M A M D o h a t S c n n e o e e s r p m e S u P c o D 7

CROWDBOTICS: Q2 INNOVATION MAP Financial infrastructure emerges for social impact The fintech industry is building tools that take people beyond personal banking— modern tools that make it easier for people to support others in need, whether those people are right next door or halfway across the globe. Trending in Q2: REMITTANCE PLATFORM FOR REMITTANCE PLATFORM FOR 01 SOCIAL GOOD SOCIAL GOOD Fintech that aims to lift others up and help Features: secure money transfer, remittances, make the world a better place account access, investing and portfolio management Non-traditional apps that give people the Cost: $110,000 power to move money in new ways PEER-TO-PEER LENDING APP PEER-TO-PEER LENDING APP Apps that connect seamlessly and 02 Features: secure money transfer, account securely with existing financial tools and management, banking integrations infrastructure Cost: $50,000 5 4 3 2 1 0 I r t t t t t g g e g e e k P e r e n n n n c c c n n n f i i i A r e e e e e o t n n s k h e h e a w n n n c m m m m t s t g t u m a t a i a e e e i d e l s r l g g g o B o a m T e N c e a a a m C v e t o l c s e n n n r n a n A C d I R i I a a a p - c n S s E M M M o u s y k S F o e r i r l n c i i o o o t s f n w t n u t o r e B r e o t v N P c n I e l E 8

CROWDBOTICS: Q2 INNOVATION MAP Healthcare embraces community and competition With more people returning to work and visiting care providers in person again, practitioners are looking for new ways to differentiate and offer more value to new and returning customers. App developers are building apps that lean into community support, accountability, and friendly peer-to-peer competition. Trending in Q2: WEIGHT MANAGEMENT & WEIGHT MANAGEMENT & 01 NUTRITION APP NUTRITION APP Healthcare apps that combine education Features: virtual meetings and coaching, with peer support scheduling, weight tracking, auto-recommendations, recording exercises, goals, peer support Gamification to encourage user Cost: $200,000 engagement and consistency DENTAL HYGIENE APP DENTAL HYGIENE APP Small practices offering modern tools to 02 Features: instructional videos, brushing reminders, attract new customers and keep loyal peer challenges, timers, music integration ones Cost: $25,000 4 3 2 1 0 I r r r r g y s g n e e o n e e M P r m r e a e e r c e n o e o n i i i t i R A o g k m a e u n d n t d t t r t t c h i a a o C n n h a a a c a s c p a V n s a e G N y c z e l l r h a i a i m e a l r S T S P r a i o n C a d i l o M C s C u D n f u a a s R t r s e e m e i l e a e i e V n r F M P m D t i c a o t F S C a D 9

CROWDBOTICS: Q2 INNOVATION MAP Transportation software reaches new markets App development as a practice continues to specialize. That's what we saw with the transportation apps we helped businesses scope and build in Q2: apps that target small, niche groups and help them address their unique transportation needs. Trending in Q2: A WOMAN-TO-WOMAN A WOMAN-TO-WOMAN 01 RIDESHARING APP RIDESHARING APP Niche ride-sharing apps to address Features: ride scheduling, ratings, GPS, driver specific groups of people and specific profiles, route optimization situations Cost: $53,000 Modern tools that improve efficiencies and operations for fright, trucking, and OILFIELD LOGISTICS TRANSPORT OILFIELD LOGISTICS TRANSPORT logistics companies 02 APP APP Features: data capture, data integration, shipping Apps that help reduce costs amid high estimates, account management energy prices Cost: $75,000 8 6 4 2 0 r t r t t k y y e e e r t r e r r n e n e c i l o e y e a u e e v n u i t v a h i t h e w l d m l m s t p c s g P e i e e e a e e u d l l g g h a C D a d d N i i e c a a e t l o a d R S n n r t r a n e I i a a t p a P c n S s M D M M o e s S k e e m r s t n i o a n s i b w u t o a t e B p a p N D A 10

CROWDBOTICS: Q2 INNOVATION MAP Consultants digitize to serve large employers at scale Consultants serving big employers are increasingly choosing to digitize processes, frameworks, and education in an effort to reach more clients and scale their consulting businesses. This comes at a time when enterprises are looking to add more perks and benefits that motivate employees to return to offices. FINANCIAL ADVISING/CREDIT FINANCIAL ADVISING/CREDIT Trending in Q2: 01 I MPROVEMENT APP FOR I MPROVEMENT APP FOR EMPLOYEES EMPLOYEES Education-based apps for large employers Features: push notifications, goals, milestone looking to provide more benefits and tracking, virtual meetings, chat, community tools support to their employees Cost: $45,000 Virtual coaching and recruiting apps for FEMTECH APP TO HELP FEMTECH APP TO HELP high school and college sports 02 EMPLOYERS SUPPORT EMPLOYERS SUPPORT WOMEN IN THE WORKPLACE WOMEN IN THE WORKPLACE Apps that digitize proprietary systems and Features: courses, classes, workplace licensing, processes built by consultants so they can community tools reach more employers at scale Cost: $30,000 2 1.5 1 0.5 0 t t g e e e n r e g c n i e e u a n h t r h a c m p s o a e t a m d g S r o C a a o C e e f a n r t r n a i p a e l S P M n D O w o l f k r o W 11

CROWDBOTICS: Q2 INNOVATION MAP Entertainment makes a triumphant return The entertainment industry suffered greatly over the past few years due to the COVID- 19 pandemic. With fears subsiding, the industry is finally bouncing back. App developers are responding by building apps that help hobbyists and niche communities build deeper connections—in virtual and physical spaces. Trending in Q2: GAMING COMMUNITY-BUILDING GAMING COMMUNITY-BUILDING 01 & SOCIAL MEDIA APP & SOCIAL MEDIA APP Hybrid virtual and in-person apps to serve Features: account creation and management, communities with passionate hobbies dating-style profiles, 1-1 and group chat, CMS Cost: $70,000 Event logistics apps that help support the return of live and in-person events LIVE EVENT LOGISTICS & LIVE EVENT LOGISTICS & Social media apps for niche interests, like 02 PLANNING APP PLANNING APP gaming, anime, music, woodworking, and Features: appointment scheduling, quote builder, more vendor management, timelines, GPS, shipping logistics Cost: $50,000 4 3 2 1 0 I r r t t g k y y g t e e n n e e e r P r r a e e r n c c c n l o o n n i y i i e i o r A o e m h u t n n u e t t t r t v a e v a t i C a l w e a a a l c a d t p E n g r G P c e D e m e e h i i a m e l r o o l i r S a h n n C D i i N m C b c e l o u D l t f o d o a a S n l t r a l e e n C i I m t - a O e o d c i n M E s P m D o C e V s o S e m C t n i n s i u o B p p A 12

CROWDBOTICS: Q2 INNOVATION MAP Construction builds better tools for projects and workers The construction industry continues to modernize and digitize tools and processes to boost efficiencies and bring more opportunities to specialist contractors across a wide range of sub-industries. Trending in Q2: CONTRACTOR SHIFT AND CONTRACTOR SHIFT AND 01 LOCATION SCHEDULING APP LOCATION SCHEDULING APP Scheduling tools that help gig contractors Features: account creation and management, shift pick up and manage shifts on their own scheduling, 1-1 and group chat, reminders, GPS Cost: $30,000 Tools that modernize and digitize processes that have been expertly crafted LIGHTING, ENERGY & LIGHTING, ENERGY & over decades 02 ELECTRICAL CONTRACTOR ELECTRICAL CONTRACTOR LOGISTICS APP LOGISTICS APP Efficiency apps that can help internal Features: live updates, project management, teams work better together and also be location management, document management, marketed to other businesses with similar project scopes and agreements challenges Cost: $50,000 2 1.5 1 0.5 0 r t t r y g n e e g e n M r t e n n e s c l n n i o o i i i i R o r e e g a s t t t u t c e a C r b b a a c d m m n n a o z c e e m i e e e e i t a l r p i r h g g n a W a m e e c a a M u D D f u o R S n n s k n i C m a a t s - o V n a E m M M C e T a o t t o c m C a e t e j D d n i i o r V o P p p A 13

CROWDBOTICS: Q2 INNOVATION MAP Q1 vs. Q2 Highlights As we wrap up our second edition of the Crowdbotics Quarterly Innovation Map, we felt it would be helpful to share a few highlights that show how app development interest and priorities changed between Q1 and Q2: Q1 Highlights Q2 Highlights Healthcare was the most active sector (a Entertainment was the most active sector 40% increase over the previous quarter) due to new media challengers and waning as providers continued to adapt to the worries about the pandemic. new normal. More data-driven applications were built Social networking apps were the most in- in Q2 than in previous quarters. Clients demand app type among Crowdbotics hired Crowdbotics to help build apps users. related to Business Intelligence, Performance Management, Accounting, The real estate industry pushed for more Investment, and Reporting. modern tools that automate clunky, decades-old processes. Consultants are embracing app development and digitizing education and Organizations within the Education sector tools to scale their businesses and reach begin to dabble with app development, more and larger clients. though budgets remained fairly tight. Construction continues to grow as a Dual booms in retail investment and sector, with more clients hiring crypto trading had users clamoring for Crowdbotics to automate logistics, new ways to grow their personal wealth. In shipping, and contractor management. the mid-market, services emerged to smooth over inefficiencies in the ever- growing gig economy. 14

About Crowdbotics Crowdbotics empowers people to transform good ideas into scalable software fast by building with prefabricated modules of real code and providing on-demand access to top developer talent. Fast facts: Venture-backed with leadership from Sun, Berkeley, Infusion, and Gigster Serving customers as big as the USAF and as small as individual creators 400+ apps in active development 30-40% of all app functionality available out of the box with prebuilt modules 6,000,000+ lines of code auto-generated by our platform in June Ready to build? Talk To An Expert Today 15